Positioning itself as the fan-first ticketing brand, SeatGeek produced a 360 campaign to capture the range of fans and event types to generate brand awareness. Responsible for leading in-house production process (video and print) for campaign, in partnership with external video production agency and in-house creative team.
Assets included: SeatGeek’s first national TV spots (linear and OTT), digital videos, out of home, landing page, digital ads, and social assets. Additionally, we did market saturations in Boston and Washington, D.C.