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Athleta

As part of The Gap family of brands, Athleta focuses on clothing that integrates performance and technical features for active women and girls. From running and yoga to swimming and hiking – Athleta is clothing that supports whatever moves and inspires you. I was a copywriter at Athleta focusing on both long and short form copy including crafting content for Athleta catalogs and creating posts for the Athleta Chi Blog.

Project Roles
Copywriter
Company
Athleta
Skills
Copywriting, Editorial
Media
Advertising, Branded Content, Editorial Writings
Project Industries
Fashion, Retail
Athleta