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Wawa Digital Experience

First of all, I have never heard of Wawa before I got to work on this project. Hold on, it’s a gas station... but with sandwiches?? Like, iconic sandwiches? They call their sandwiches Hoagies? Well that just changes the game right there. While this never went into the final product, I was excited to be a part of the design process. It was a tight deadline (aren’t they all?!), but I was able to aid in the redesign concept of their desktop/mobile/kiosk to be more on par with their fun personality. The design also included a new feature in their ordering experience, group ordering, or suggestive selling of different items. I also helped design this experience a week before I moved out of the midwest to the East coast. One step closer to stumbling across a Wawa, until then... Gottahavea new website design experience, amiright?

Project Roles
Designer
Company
Wawa
Skills
Adobe Illustrator, Adobe Photoshop, Design, Experience Design, Sketch
Media
App Design, Branding, Icons, Illustrations, Products - Digital, UI Design, UX Designs, Websites
Project Industries
Restaurant, Retail
Wawa Digital Experience
Wawa Digital Experience
Wawa Digital Experience
Wawa Digital Experience
Wawa Digital Experience