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Johnnie Walker Chatbots

Amazon Alexa skill and Facebook Messenger Bot for Johnnie Walker. I partnered with a UX Director on the voice interface design and flow, basically defining and scripting what the bots would say at every turn through label selection and purchase, guided tastings, recipes and trivia – in a signature brand of “bot humor” to ensure the bots were anything but stodgy. Grab your monocle and try them for yourself.

Project Roles
Copywriter
Company
Johnnie Walker
Skills
Content Strategy, Copywriting, Digital Tech, Language: English, Technology
Media
App Design, Branded Content, Social Media Content, User Flows
Project Industries
Advertising, Beverage, Wine/Spirits