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Toyota Face Race
Toyota was looking for a fun way to engage with younger buyers to build early brand loyalty. To accomplish this we created a Snapchat game that let players race three different vehicle models using only their face. Tilting their heads steered and opening their mouths honked.
- Project Roles
- Art Director
- Company
- Toyota
- Skills
- Art Direction, Design, Social
- Media
- Games - Mobile, Social Media Content
- Project Industries
- Automotive
