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FOX / COMICON 2019
Fox wanted to go big in their return to San Diego Comic-Con to highlight their all-new Sunday night block, “Animation Domination.” Our solution? “Fox Fan Fair,” a 24,000-square-foot carnival-themed Fox superfan playground, featuring popular carnival games, food and rides, all with a Fox Anidom twist. Fans lined up in droves to ride our massive 70 ft. tall branded ferris wheel – the must-see attraction of Comicon with spectacular views overlooking the convention center and San Diego skyline. There were also interactive AR experiences, limited edition giveaways, and. PRESS: AdWeek’s top 10 Comicon activations, Bizbash, Deadline, Event Marketer
- Project Roles
- Copywriter, Creative Director, Strategist
- Company
- FOX
- Skills
- Art Direction, Brand Strategy, Creative Direction, Creative Strategy, Managing Budgets, Wrangling - Creatives
- Media
- Augmented Reality, Events, Installations, Interactive Installations, Mood Boards, Taglines, Timelines
- Project Industries
- Entertainment
