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Converse - When Stars Align

As a celebrated footwear brand, Converse has a rich product and design heritage. What it didn’t have, however, was a brand guide that brought together the Converse story with practical usage guidance for teams everywhere. Across the globe and across channels, the Converse brand needed unity. As the Associate Producer, I handled all client comms, asset coordination, meeting scheduling, and note-taking, and supported the lead producer in scheduling and billing.

Project Roles
Brand Strategy, Project Management
Brand Guidelines, Brand Identity, Branded Content, Branding, Websites
Project Industries
Fashion, Lifestyle
Converse - When Stars Align
Converse - When Stars Align