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VERISHOP

Brand Refresh + SS20 Campaign Working closely with the VP of Creative and Wednesday, we created a new creative strategy to address the brands development and clarity within the marketplace. In tandem I created an overall brand visual direction and campaign stills, print and video direction that was then executed and captured on set. A new visual identity was then developed by Joe Doucett x Partners to accompany and round out the refresh. My Role: Freelance Creative Director VP of Creative Verishop: YUJIN HEO Agency: WEDNESDAY Photographer + Video: TOM SHIRMACHER Still Life: CASON LATIMER Prop Stylist: KALEN KAMINSKI Production: And Production Styling: NANCY GOOLD Makeup: STEVIE HYUNH Hair: LUCAS WILSON

Project Roles
Art Director, Content Strategist, Creative Director, Editor (Brand/Content), Strategist
Company
verishop
Skills
Brand Strategy, Conceptual, Consulting, Content Management, Creative Direction, Creative Strategy, Design Strategy
Media
Commercials - Video, Packaging, Social Media Content, Sound Mixing
VERISHOP
VERISHOP
VERISHOP
VERISHOP
VERISHOP
VERISHOP
VERISHOP
VERISHOP
VERISHOP
VERISHOP
VERISHOP
VERISHOP