Otherland Carefree 90s

We joined forces with Otherland for a second time to create set designs for their Carefree 90s collection—3 distinct scents that mix light florals with nostalgic notes—Blue Jean Baby, Dreamlight & Gloss Pop.

Inspired by 90s treasures such as Polly Pockets, shiny pink landlines, furry pencils, and glossy lip smackers, we created a series of dreamy, pastel worlds filled with custom pedestals, soft painted skies and hard candy finishes. Each set was explicitly tailored to each scent, Blue Jean Baby, Dreamlight, and Gloss Pop; including small details referencing the candles’ names and ingredients.

Images appeared on Otherland’s homepage, social media, and marketing assets. Additionally, images were featured in various press including Refinery 29, Apartment Therapy, and House Beautiful.
Client: Otherland Co—Abigail Stone, Henriette Van Baren
Art Direction, Set Design & Styling: Nicole Licht & Melissa Deckert (Party of One Studio)
Photography: Henry Hargreaves
Retouching: Zach Vitale