The Hop Counter is a weekly pop up bar at Canopy Market, King’s Cross. I was asked
to create a brand and supporting identity for the bar that would stand out at the market and also feel sophisticated, yet fun. In order to achieve this I designed a simple, refined logo and paired it with bright graphic patterns and natural materials.
I hand painted the design for the bar frontage onto plywood, keeping the wood as a design feature in itself, interpreting the natural products the bar serves.
- Project Roles
- Art Director, Artist, Designer, Director, Project Manager
- Canopy Market
- Adobe Illustrator, Art Direction, Creative Direction
- Art, Brand Identity, Illustrations, Installations, Logos, Murals
- Project Industries
- Beverage, Lifestyle, Retail, Wine/Spirits