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Subaru "2011 Mediocrity Launch"

To introduce a sedan that doesn't blend in, we created a digital campaign around a car that does- the 2011 Mediocrity. I was Writer and Group Creative Director on the project.

Project Roles
Copywriter, Creative Director
Company
Carmichael Lynch
Skills
Content, Digital
Media
Microsites, Websites
Project Industries
Automotive
Subaru "2011 Mediocrity Launch"
Subaru "2011 Mediocrity Launch"