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UJU Tea brand identity and art direction

UJU is an herbal tea produced using the finest Honeybush, a plant indigenous to South Africa. Keeping true to the plant’s origin the visual language of various Southern African cultural groups including the Ndebele, Zulu and Xhosa, inspired the brand identity and visual design.

Project Roles
Creative Director, Designer, Illustrator, Art Director, Type Designer
Company
Studio K
Skills
Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Brand Management, Brand Strategy, Design Pattern Research, Packaging Design, Visual Development
Media
Brand Guidelines, Brand Identity, Branding, Logos, Packaging, Visual Designs, Art
Project Industries
Beverage, Lifestyle, Advertising, Luxury
UJU Tea brand identity and art direction
UJU Tea brand identity and art direction
UJU Tea brand identity and art direction
UJU Tea brand identity and art direction
UJU Tea brand identity and art direction
UJU Tea brand identity and art direction
UJU Tea brand identity and art direction
UJU Tea brand identity and art direction
UJU Tea brand identity and art direction
UJU Tea brand identity and art direction
UJU Tea brand identity and art direction