Downeast Cider Cans
Downeast craft cider is 100% unfiltered. That means all that appley good stuff is still in the can, right where it should be. It also means before drinking a Downeast, it’s best to give it a shake first. So, we put some upside-down copy on the cans for that very reason. People seem to like it.
- Project Roles
- Copywriting, Packaging Design
- Project Industries
- Advertising, Beverage