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Converse Wild Things Kid's Shoes

Converse launched a line of Kids' shoes for rugged, outdoor activity called Wild Things. This campaign introduced the Wild Things line showing off the attributes of the shoes (waterproof, soles that grip) while showing how the “wild things” of nature can become the “wild” activities you can do outdoors.

Project Roles
Copywriter
Company
Converse
Skills
Conceptual, Copywriting, Kid Friendly
Media
2D Animations, Television
Project Industries
Fashion, Lifestyle, Sports