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Branding: Women's conference

Did branding for Pinterest's Women's conferences in 2018 and 2020, dedicated to celebrating feminism and professional growth. Helped research directions, set tone, brainstorm speakers and panels. Then I handled all written materials/swag/communications (as well as made some great feminist puns, including naming the apps day of things like "endiva cups"...you're welcome).

Project Roles
Copywriter
Skills
Brand Strategy, Copywriting
Media
Brand Identity
Branding: Women's conference