Moss is a VR game developed by Polyarc - a small, extremely talented team of game developers based in Seattle. Embracing VR as a storytelling medium unlike any other, they crafted Moss accordingly. The result is something truly special - a fantastic, award-winning little piece of gaming's evolution.
My team was tasked with supporting the game from the announcement at E3 through to pre-order and launch. I led the creation of paid marketing assets, organic social media, and email campaigns. I also led the development of the website and downloadable extras like wallpaper packs and animated iOS stickers.
- Project Roles
- App Developer, Content Strategist, Creative Director, Designer
- Adobe Photoshop, After Effects, Design, iOS, Keynote, Low / High Fidelity Prototyping, Media Strategy, Social Media Strategy
- Concept Art, Customer Journey Map, Games - Console, Games - VR, Mobile Apps, Social Media Content, Social Media Copy, Websites
- Project Industries
- Gaming, Technology, Virtual Reality