Moss is a VR game developed by Polyarc - a small, extremely talented team of game developers based in Seattle. Embracing VR as a storytelling medium unlike any other, they crafted Moss accordingly. The result is something truly special - a fantastic, award-winning little piece of gaming's evolution. ​ My team was tasked with supporting the game from the announcement at E3 through to pre-order and launch. I led the creation of paid marketing assets, organic social media, and email campaigns. I also led the development of the website and downloadable extras like wallpaper packs and animated iOS stickers.

Project Roles
App Developer, Content Strategist, Creative Director, Designer
Adobe Photoshop, After Effects, Design, iOS, Keynote, Low / High Fidelity Prototyping, Media Strategy, Social Media Strategy
Concept Art, Customer Journey Map, Games - Console, Games - VR, Mobile Apps, Social Media Content, Social Media Copy, Websites
Project Industries
Gaming, Technology, Virtual Reality