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Riley Rose—Campaign

We turned traditional beauty and fashion advertising on its head for this campaign by layering and hand-ripping a series of wild postings in the streets of LA’s coolest and most grammable neighborhoods. Imagery features overlapping images of diverse girls torn away in sections to reveal a collage of unique beauty. In big and bold pink we pose the question “Who is Riley Rose?” Part teaser, part prompt — the campaign reveals that Riley Rose is not one person — she is everyone.

Project Roles
Designer
Company
B-Reel
Skills
Adobe InDesign, Adobe Photoshop
Media
Posters
Project Industries
Beauty
Riley Rose—Campaign
Riley Rose—Campaign
Riley Rose—Campaign
Riley Rose—Campaign
Riley Rose—Campaign
Riley Rose—Campaign
Riley Rose—Campaign
Riley Rose—Campaign