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Trinny London

Working with leading professionals, Trinny Woodall has invented a revolutionary colour cosmetics range uniquely positioned in the market, The innovative stacking system offers a highly tailored colour range advice solution. The same philosophy needed it to be applied to its comms and eCom website. I conceived and helped to position the brand as a modern, ageless beauty brand supported by key brand pillars of innovation, luxury, personalisation, ease and truthfulness. Creatively lead a team of UX and UI designers for this highly customised product to launch.

Project Roles
Art Director, Creative Director
Company
Trinny
Skills
Art Direction, Brand Strategy, Content Strategy, Creative Direction, User Behavior Research, User Research
Media
Customer Journey Map, Illustrations, UI Design, User Journeys, UX Designs
Project Industries
Beauty
Trinny London
Trinny London
Trinny London