EF Global Brand Identity Guide

A global brand identity for a truly global audience: The fourth iteration of the EF Education First brand identity guideline signified a huge leap forward in how design can work to push education into new realms across Europe, China and the U.S.A.

EF is here to help people communicate, experience other cultures and learn. Most of all, to understand one another. Because we believe it will take all people working together, across the globe, to solve the world’s problems and build prosperity for all. G.U.D.’s responsibility is to show every creative around the company how to communicate these ideals.