Don't leave any meat on the bone. Especially when it comes to training in your Nike Flyknits. Wear those suckas down until you have to retire them in the nearest trashcan. That's the sign of an athlete who is training his face off.
We were tasked to create a footwear commercial centered around one of Dick's Sporting Goods' Olympics Contenders. Oh, and Dick's Sporting Goods doesn't sponsor Olympic Contenders. They hire them.