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Subscriber On-boarding Streamlined User Flow

The Post's metrics for the number of users reaching the final page of their subscription sign-up form were not as high as they would have liked. This fully interactive mock of a new streamlined visual design allowed every aspect of the sign-up process to be optimized and tested. The new user flow yielded a 20% increase in users completing the subscription check-out process.

Project Roles
Front-End Developer
Company
The Washington Post
Skills
CSS, JavaScript
Media
Prototypes
Project Industries
Media
Subscriber On-boarding Streamlined User Flow