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Mars - goodnessKNOWS (Four Squares of Goodness)

goodnessKNOWS invites people to Try a Little Goodness, whether that's in their snack choices or by taking one small step to improving themselves. They had an opportunity to use their packaging to add a little more goodness to their snacking experience—so we took their most unique feature, the four bite-size snack squares, and used it to create comics in the classic 4-panel style.

Project Roles
Art Director, Copywriter, Designer, Illustrator
Company
Mars
Skills
Art Direction, Conceptual, Copywriting, Design
Media
Packaging
Project Industries
Advertising, Packaged Goods
Mars - goodnessKNOWS (Four Squares of Goodness)
Mars - goodnessKNOWS (Four Squares of Goodness)
Mars - goodnessKNOWS (Four Squares of Goodness)
Mars - goodnessKNOWS (Four Squares of Goodness)
Mars - goodnessKNOWS (Four Squares of Goodness)
Mars - goodnessKNOWS (Four Squares of Goodness)
Mars - goodnessKNOWS (Four Squares of Goodness)
Mars - goodnessKNOWS (Four Squares of Goodness)
Mars - goodnessKNOWS (Four Squares of Goodness)