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Tati Beauty - Shopify Website Design

Famed you-tube beauty guru Tati Westbrook was in need of a sophisticated ecommerce experience for her product launch debut. I was tasked with creating a user-friendly site to highlight her first products and have room to grow as her assortment expands. Coloring and layout were used to highlight large scale, dramatic images throughout the homepage and shop section. An interactive color tool was added to allow the user to learn more about her specially formatted pigments and see them up close. Overall the site launch led to completely sell through and a successful product introduction.

Project Roles
Art Director, UX/IA Designer
E-commerce Platforms, Websites
Project Industries
Beauty, Retail
Tati Beauty - Shopify Website Design