Uber Toys

After 8 years in the market, Uber had a problem. It had lost its magic. So during the most magical time of the year, we decided it was time to bring the magic back to Uber.

For Christmas, Uber Toys allowed people in Paris, Zurich, and Vienna to have opportunity to relive the magic of feeling like a kid again by bringing to life the one Christmas present everyone has put on their list: the toy car.

Project Roles
Creative Director
Company
Uber
Skills
3D, Creative Direction, Experiential
Media
3D Printed Prototypes
Project Industries
Advertising
Uber Toys
Support