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Sonic Automotive How-to's

I came up with and art directed this project for Youtube ads. The concept is that the shorter the ad is, the more expensive it is, so we said what we need to say in the first couple seconds and then showed a how-to on something ridiculous, like making balloon animals and tying neckties.

Project Roles
Art Director
The Tombras Group
Art Direction, Humor, Social
Commercials - Video
Project Industries
Sonic Automotive How-to's