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Sonic Automotive How-to's

I came up with and art directed this project for Youtube ads. The concept is that the shorter the ad is, the more expensive it is, so we said what we need to say in the first couple seconds and then showed a how-to on something ridiculous, like making balloon animals and tying neckties.

Project Roles
Art Director
Company
The Tombras Group
Skills
Art Direction, Humor, Social
Media
Commercials - Video
Project Industries
Automotive
Sonic Automotive How-to's