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Gillette: The Man With A Million Emotions

“Your face has a lot to say. Don’t hide it” was the message we communicated to young men who find facial hair fashionable. These books were placed in barbershops and the Art of Shaving Stores as part of an in-shop promotion. In addition, the books were sent out as Direct Mail to style editors, all in an effort to promote a clean-shaven look.

Project Roles
Art Director, Designer, Illustrator
Art Direction, Design, Retouching
Books, Screen Prints
Project Industries
Advertising, Beauty
Gillette: The Man With A Million Emotions