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Ridecorp - Lyft

There's a choice within ridesharing. A good one, and a not-so-good one. This campaign highlights the benefits of Lyft, through the eyes of the other guys — an unfortunate assemblage of dudes, who can't understand how a company can win by treating people better.

Project Roles
Art Director, Designer
Company
Lyft
Skills
Comedy, Conceptual, Design
Media
Commercials - Video, Advertising
Project Industries
Advertising, Startups
Collaborators