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Go On with Gaviscon

Project Manager & Digital Producer on the Go On Campaign from creative brief to final delivery. The project was to increase market share for Gaviscon with the millennial audience. The key concept was to create pH neutral food taken from the night-life scene. Like that messy kebab you might have on a night out. And for the moments you weren't near our Go On truck, then Gaviscon would be there to help you out! We delivered a website hub so you could follow the Go On truck's route around the UK, social media content off the back of each stop on the route and Digital Billboards which were placed around the UK. Winner of a Wood Pencil at D&AD 2019 for Campaign Branding & Identity.

Project Roles
Producer, Project Manager
Company
Reckitt Benckiser Group
Skills
Digital, Managing Budgets, Post-Production, Producing, Project Management
Media
Billboards, Social Media Content, Websites
Project Industries
Health/Pharma
Go On with Gaviscon
Go On with Gaviscon
Go On with Gaviscon
Go On with Gaviscon
Go On with Gaviscon