Clorox - Back to School
Clorox wanted to stand out and highlight the importance of clean during the cluttered back to school season. We concepted and executed a 15 second spot to communicate the new campaign "Clean is a springboard for creativity."
As the only art director on this project, it was my responsibility to uphold Clorox's authentic look and feel throughout every step of the production and shoot!
- Project Roles
- Art Director
- FCB West
- Art Direction, Conceptual, Film, Post-Production, TV
- Commercials - Broadcast
- Project Industries