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Apparel Launch - Holidays 2020

After the success of the 2020 Voter Guide, I turned around a few illustrations and concepts into t-shirts to bring in a profit for the organization. Within our first day of launch, we did nearly $2K in sales and eventually $4K within our first week. I designed all t-shirts, ads (Square, IG Story, Twitter), Shopify store design, and manage the Shopify store itself as well. While managing the Shopify store, I work with a Union Made dropshipping company based in Rhode Island to handle the manufacturing. This has helped me grow my experience with printing, proofs, and the dropshipping process from start to finish.

Project Roles
Designer
Company
Democrats.com
Skills
Adobe Photoshop, Brand Strategy, E-Commerce
Media
Advertising, Brand Identity, Branded Content, Social Media Content
Project Industries
Government, Retail
Apparel Launch - Holidays 2020
Apparel Launch - Holidays 2020
Apparel Launch - Holidays 2020
Apparel Launch - Holidays 2020
Apparel Launch - Holidays 2020