I was initially hired on at Capacity to build out the personality of their AI bot. At the time, my knowledge of bots and digital assistants was limited to the occasional, “Hey Google, could you, uh, Google…” So, I interviewed them. I designed a 25-question survey to test the personality and overall intelligence of 12 leading bots. (FYI: Google Assistant was the smartest by a country mile, followed Siri, Cortana, and Alexa.) Armed with this data, I leveraged the dialogue and character development skills I’d acquired via screenwriting to build out Capacity’s personality.