Scentlogue Digital Brand
Scentlogue is a personalised data-driven mobile application that matches users to the right perfume that suits their personality. Using a combination of user’s personality test response and highly-enhanced machine learning technology, the app will be able to collect data, analyse it and recommend users the right scents. Users will be matched according to their personality to varieties of perfumes. Users will be offered the option to either order samples or redirected to respective department stores/ fragrance brands’ websites to purchase the perfume/s. The application is to help users in better decision-making process when purchasing fragrances using personal data.
- Project Roles
- Art Director, Motion Designer, Type Designer
- 2D, Adobe Photoshop, After Effects, Brand Strategy, Content Strategy, Digital Tech, Motion, User Behavior Research
- Brand Identity, Mobile Apps, Motion Graphics, Photography
- Project Industries
- Beauty, Advertising, Fashion