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Retailer Merchant App - UX Design

I was leading the design process from scratch. The goal is to review an existing iPad app and transform a better version of it for iPhone. Done user research, reconsidered all functionality and information architecture, redesigned the flows and designed wireframes. Lead the UI designers.

Project Roles
UX/IA Designer
Design Strategy, Figma, Flinto, Project Management, Sketching, Usability Testing, User Behavior Research, User Research
Mobile Apps
Project Industries
Retail, Software, Technology
Retailer Merchant App - UX Design