March On - DSW Spring 2017 Catalog
In spring 2017, I helped change DSW's voice from simply "best friend speak" to "encouraging, passionate, slightly snarky best friend." I put that new voice into action in this catalog.
- Project Roles
- Copywriter, Editor (Copy), Writer
- Company
- DSW
- Skills
- Copywriting, Creative Strategy, Wrangling - Creatives
- Media
- Brand Identity
- Project Industries
- Retail
