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L'Oréal Matrix 360° Experience

The L'Oréal Brand Matrix is a the leader in color trends. Using 360 technology we created an experience for consumers and hair stylists to explore the latest trend — Color Melting. An interactive experience that allows the viewer to see detail images, tutorials and pro-tips for recreating the cutting edge hairstyles. http://terrygates360.com/matrix

Project Roles
Creative Director
Company
Publicis
Skills
Art Direction, Content Strategy, Copywriting, Creative Direction, Creative Strategy, Still Life Photography
Media
360° Video, Advertising, Commercials - Video, Microsites, Virtual Reality
Project Industries
Advertising
L'Oréal Matrix 360° Experience