Grow Better with HubSpot

There is a fallacy out there that to grow, you have to be ruthless. That you have to solve for your bottom line above all else — even, at times — at the expense of your customers. HubSpot believes that there is a better way to grow. A way to grow better.

This project was the introduction of HubSpot's new tagline to the world. We were given the positioning around Grow Better and asked to bring this idea to life. I worked with my small team to write the script and art direct our vision. I edited all of the sound and animated the full piece.