Moonstruck Moon Truck

After Moonstruck had one of their brick-and-mortar chocolate cafes blow up in a gas leak, they weren't sure how to recover. Because of the community support and creative ideation, we decided to create an all new experience. We brought the Moonstruck chocolate experience to the streets of Portland. We designed the look and feel of the 'Moontruck', curated the menu, and partnered with local news stations and influencers to get the word out the Moonstruck was back! With the new truck roll-out, we also introduced a new product called the 'Moon Dipper,' which was a build your own ice cream bar experience.