My role was to design and execute this seasonal concept book with the VP of Concept. I created layouts, implemented design and sourced imagery. This book was used internally to tell the story of the season. Typefaces were chosen before execution by the graphics team to work cohesively with product in stores.
- Project Roles
- Art Director, Content Strategist, Designer, Product Designer
- Victoria's Secret
- Adobe InDesign, Adobe Photoshop
- Project Industries