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Nike — Natural Selection

'Nike By You' currently boasts a million possibilities, but one-offs aren’t possible. What if the service used generative art and short run orders that slot into existing production methods to offer designs truly tailored to the individual.

Project Roles
Art Director, Creative Director, Designer, Motion Designer
3D, 3D Generalist, Conceptual, Design, Motion
App Design, UI Design, Websites
Project Industries
Nike — Natural Selection
Nike — Natural Selection