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Lawson Fenning Responsive Mailer

When I began working with LAWSON FENNING, I knew it would be important to translate both the tradition and modernity of their products into a strong visual language. The result was a simple, balanced, and confident graphical system that communicated the quality and aesthetic of the product line while giving a playful nod to the contemporary digital shopping experiences we've become so familiar with.

Project Roles
Designer, Project Manager, Strategist, UI Designer, UX/IA Designer
2D, Adobe Illustrator, Adobe Photoshop, Content, Digital, Human-Centered Design, Low / High Fidelity Prototyping, Marketing Strategy, Mobile, Sketch
Products - Digital, UI Design
Project Industries
Lifestyle, Luxury
Lawson Fenning Responsive Mailer
Lawson Fenning Responsive Mailer
Lawson Fenning Responsive Mailer