Flo Grappling Sports Streaming Mobile App
(This is a spec project meant to demonstrate my ability)
FLO GRAPPLING is a mobile streaming service for jiu jitsu junkies. Flo has a near-monopoly on streamed jiu jitsu content including a deep catalog of classic matches dating back nearly a decade. Flo is an integral part of a jiu jitsu practitioner's learning, relied upon by hobbyists and professionals alike.
The challenge was that Flo's streaming service amounted to little more than a "me too" mobile offering. It was makeshift, barebones, and indiscernible from any other streaming service on the market.
The solution was to create a service that suited jiu jitsu junkies specifically, and also matched the essential format of the sport; a ten-minute match between any two jiu jitsu heroes.
- Project Roles
- Product Designer, UI Designer, UX/IA Designer
- Flo Grappling (SPEC)
- 2D, Adobe Illustrator, Adobe Photoshop, Art Direction, Conceptual, Design Strategy, Digital, Human-Centered Design, Information Architecture, Interaction, Low / High Fidelity Prototyping, Principle App, Sketch, Sports, User Research
- App Design
- Project Industries
- Entertainment, Sports