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Yayail
Idenetity development for a Cannabis brand in Mexico City. Their main request was to NOT look like a typical cannabis brand and to only use black and white. We created a color palette that uses color only through photography but stands alone in its original black and white state. The mark is an abstracted marihuana leaf. The photographs used to evoke the mood and direction are swipe and not created by me.
- Project Roles
- Art Director, Creative Director, Designer
- Company
- Yayail
- Skills
- Adobe Illustrator, Adobe InDesign, Adobe Photoshop, Art Direction, Keynote
- Media
- Brand Identity, Logos
- Project Industries
- Lifestyle
