Brand Identity System for OAAA
The Outdoor Advertising Association of America, commonly known as the “OAAA”, is a passionate advocate and a progressive thought-leader that
protects, unites and advances the interests of the out of home advertising industry. This refreshed identity system provides a dynamic new brand
platform to continue this important work.
The new OAAA brand identity is bold, energetic, and modern. It represents an intentional evolution from the current logo and literally “breaks out of the box” to express the organization’s forward-looking vision, leadership and advocacy.
- Project Roles
- Creative Director, Designer
- Outdoor Advertising Association of America
- Brand Strategy, Creative Direction, Creative Strategy, Design
- Brand Guidelines, Brand Identity, Branding
- Project Industries
- Advertising, Media