Smirnoff. Infamous since 1864
“SMIRNOFF EMBRACED THEIR WILD HISTORY IN THE FIRST GLOBAL AD CAMPAIGN FROM THE BRAND IN 25 YEARS.” /ADWEEK
Some brands have to create dramatic advertising to make up for the incredibly bland true stories behind them. Not Smirnoff.
Handpicked by czars, exiled, bankrupted, smuggled and ad-manned, this is a century-long journey through the space-time continuum, shot by Rupert Sanders.
- Project Roles
- Copywriting, Creative Direction
- Project Industries
- Advertising, Wine/Spirits