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Clarks 60 Tests Campaign

Clarks perform 60 punishing tests on every style they make, from flexing leathers 500,000 times to pulling laces to destruction. So we elevated this insight to create an imaginative campaign that demonstrates how Clarks shoes deliver on each of their product principles (Light, Fit, Robust and Fresh). Our set of playful product animations bring to life the brand expertise in a curious and colourful way inspired by the surreal and infinite wonder of a child’s imagination.

Project Roles
Art Director, Creative Director, Designer
Company
CLARKS
Skills
Art Direction, Creative Direction, Design, Digital, Film, Print
Media
Advertising, Brand Films, Motion Graphics
Project Industries
Fashion
Clarks 60 Tests Campaign
Clarks 60 Tests Campaign
Clarks 60 Tests Campaign
Clarks 60 Tests Campaign
Clarks 60 Tests Campaign
Clarks 60 Tests Campaign
Clarks 60 Tests Campaign
Clarks 60 Tests Campaign