HTC 10 Packaging
While as an Art Director at HTC I was responsible for the redesign of the HTC 10 phone packaging. We overhauled the existing mobile phone packaging and came up with a new solution that used a paper wrapped rigid board for the packaging structure. A variety of packaging forms were sketched out, modeled in 3D, die-lines drawn out and prototype samples made to help us visualize scale, dimensions, colors, materials, and finishes.
- Project Roles
- Art Director, Creative Director, Designer, Photographer
- 2D, 3D, 3D CAD, Adobe Illustrator, Adobe Photoshop, Creative Direction, Creative Research, Packaging Design
- Project Industries
- Advertising, Technology