Rock The Troops
This event headed by Dwayne the Rock Johnson was one of many for both him and I in the same year. He was shooting several films in Hawaii at the same time as hosting this event and I was building pitches and finishing several projects for network broadcast. We had a rough starting point with the logo black and white that was provided. We pitched a number of high end title sequences and the winner was one that involved a flattened 3D look which went perfectly with the patriotic direction of the show. I lead the team in creating a full broadcast and promotions package.
I lead a team of four artists and we all worked on various aspects of the 3D production and my focus was on compositing and staying in communication with the client on progress and the look and feel. We had a challenge of building in layers to a pretty flat world. I decided silhouette was the best approach to keep the design aesthetic in place. The design package was so well liked that the client asked for additional assets for promotions.
- Project Roles
- Art Director, Creative Director, Motion Designer
- Spike TV
- Adobe Illustrator, Adobe Photoshop, Adobe Premiere Pro, After Effects, Cinema 4D, Compositing, Design
- 2D Animations, 3D Animations, 3D Illustrations, Commercials - Broadcast, Illustrations
- Project Industries