Continuing the mantra of “when you need to be there, you need an Interstate Battery,” this evolution of the campaign highlights exactly what you’re missing out on when aren’t, in fact, there.A cheap battery might save you money in the short term, but when it eventually fails, and it will, the consequences can be more than just inconvenient. They can be life changing.
- Project Roles
- Art Director, Designer
- Interstate batteries
- Art Direction, Conceptual, Editorial
- Commercials - Broadcast, Commercials - Video
- Project Industries
- Advertising, Automotive, Lifestyle, Retail