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Digital Halloween Game

I developed the concept and managed this internal project, overseeing one technical developer and one graphic designer. The entire project was complete in approximately two weeks, with plenty of time for the "Clocktober" countdown to build suspense. On the 31st, the countdown ended at 11:30am. Employees were able to play the game until 1:30 pm, then the top scorer received a promotional gift item. Screenshots include the final product, as well as the "truck smush" file, the email/blog announcement and, as a bonus, the first interaction in the game development process :)

Project Roles
Content Strategist, Project Manager, Strategist
Company
Liebherr Mining Equipment
Skills
Content Strategy, Content Writing, Creative Direction, Creative Strategy, Marketing Strategy, Wrangling - Creatives
Media
Games - Mobile
Project Industries
Advertising
Digital Halloween Game
Digital Halloween Game
Digital Halloween Game
Digital Halloween Game
Digital Halloween Game
Digital Halloween Game
Digital Halloween Game